Thursday, May 24, 2007


General Electric announced today that 'green' sales have doubled in the past two years to $12 billion. At the same time, overall sales at GE grew by just 20%. General Electric are broadcasting a press conference live today.

General Electric and BP have both teamed up with ivillage to launch a new Web channel "to show women how easy it is to go green."

Recently NewsCorp, IBM and Citigroup, have announced plans to invest billions of dollars in alternative energy, energy efficiency and carbon emission trading.

Friday, May 18, 2007


Yahoo! has launched a 'go green' initiative in the US. How will it affect consumers views of the company?

Wednesday, May 16, 2007


Tesco's shareholders have forced ethical issues onto the public agenda. Several newspapers have picked up on this including the Scotsman business pages. The comments below the article are interesting. Not only do they show that readers are thinking about these issues, but digital and social media is allowing them to participate in a debate. It means companies are becoming more open to public inspection and that impacts on their ethical profile.

Saturday, May 05, 2007

Technology catches up

Environmental concerns have mainly focussed on the food and fashion industries, then transport. Now technology companies are coming under scrutiny. After we saw Greenpeace slam Apple, Steve Jobs announced new measures to green Apple. Now Philips have launched a new green tick to help guide consumers to more environmentally friendly products.