Are banks pouncing on green to differentiate their products and make more profit asks The Telegraph? With commendable honesty, Barclaycard, which recently launched Breathe, says "yes" but goes on to say they are also responding to customer demand.

The article also references the Live Earth concerts held on seven continents 07.07.07. Find out whether the concerts did change public perception - of climate change and the companies sponsoring the event - download our free Live Earth summary report, conducted in partnership with Lightspeed Research, at www.ethicalreputationindex.com