- Can you actually impose values on others (even your staff)?
- Should the process not involve a period of consultation in which you discover the shared values of your staff (/others) before jointly developing organisational values as a whole?
- How to balance the above with strong leadership?
Throughout this process it may be that you discover that your (i.e. The Board's) and certain members of your staff's values are at odds, but the question is then, should you be working together at all?
In addition to all this, asking stakeholders for their opinion might actually throw up one or two good ideas you haven't come up with yet!